HUMANO SEGUROS Smiles

A life story, told in every smile.

2024
3D Animation + Character Design + Simulation

The TVC Ad “Smiles” for Humano Seguros, produced by Panamericana Films and the agency The Table, led us to explore the emotivity of those small moments that define a life. Through a powerful visual narrative and with the dedicated work of directing photography and developing realistic textures, we created a piece that captured the essence of the story. With the collaboration of Leyenda studio, we achieved a 3D animation much celebrated especially by the brand's executives, in which every detail from the simulation of hair and clothes to emotions was so real that the challenge of this genre of 3D animation went unnoticed.